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Brands and gen z

How Brands & Gen Z Connected

Gen Z is a generation that tends to value authenticity, transparency, and individuality. They have grown up in a world where they are constantly exposed…

The right message, alivea

How Important is Education Branding?

How Important is Education Branding? Take a moment and visualize the college or university you attended with their Education Branding. What three adjectives or emotions…

Why is Brand Awareness Important?

Introduction Brand Development – Do you exist? A brand has a yes to answer this question; more likely, and it will generate sales leads. Brand…