fbpx

We use cutting-edge tech & thinking to bring brands to life online.

Branding

A brand is not a logo. It’s your personality, it’s your story.

Brand & Identity – Long Term Strategy – Visual Identity – Brand Guidelines

Print Design

Graphic design is where it all started for us.

Multi-page Print – Marketing Collateral – Interiors & Exhibitions – Packaging – Signage & Wayfinding

UI / UX

A brand is not a logo. It’s your personality, it’s your story.

Brand & Identity – Long Term Strategy – Visual Identity – Brand Guidelines

What We Do

IGNITE

The right strategy provides a solid guide for all brand communications, ensuring connection with your audience across all platforms to realize your full potential.

We look at your existing brand identity and its expressions over your history to familiarize ourselves with your legacy. Your customers have developed expectations based on past performance. 

Using a variety of proven approaches, we’re able to develop context based on market trends, industry reports, consumer sentiment, and more.

Using established online platforms, we’re able to gain insight into how people feel about almost anything, including their reactions to visual materials.

Using a pre-developed interview questionnaire, a brand strategist conducts a series of similar conversations across a range of company stakeholders. 

We look outside your company at the other brands within your market, it provides an opportunity to develop a unique one for you. 

Ranging from several hours to several days, these sessions typically include context map, SWOT matrix and value propositions. The results are focused on consensus in areas previously identified as conflicts.

We identify the crucial platforms for reaching your market and chart a course for creating uniform and integrated content, assuring that your digital presence is unique, united, and up to date.

DISTILL

It’s a larger system of communications used to differentiate you without a lot of explanation to make sense immediately, resonate with your customers, and engage your audience to learn more.

In looking at both the wide view and individual aspects of your audience, your brand can strengthen what it’s doing right while identifying areas that may be ripe for development.

Your Messaging Toolkit is a valuable resource that streamlines marketing communications for maximum engagement in social media, email communications, and merchandising.

Our naming services work to reduce encumbrances and risk. In all cases, we recommend consulting with a qualified Intellectual Property Attorney to fully qualify naming from a legal standpoint.

We work with you to develop an authentic aesthetic that instantly communicates the tone of your brand. From typeface to imagery, color to hue, we consider several visual directions that are cohesive with your written tone and overall brand concept.

Your brand platform consolidates all aspects of the Distill phase into a single document that serves as a set of guiding principles for the brand.

ENERGIZE

Always collaborating with you, we develop several different logos to choose from. With your feedback, we determine the right look and feel so you can make your mark on the world.

Our team sweats the details – color, paper stock, and finish are all carefully considered to make sure your correspondence will stand out from the rest.

Our web design team pays equal attention to user engagement, interface, site flow, and structure. Your website doesn’t just say what you do – it says who you are.

We focus on beautiful design and artful execution and quality, with an attention to consistency in written and visual tone across all branded materials.

Whether it’s way finding signage, identity signage, amenity signage, unit numbers, rules and regulations, or graphics to create a branded atmosphere, our design team creates signage that’s both functional and visually engaging.

With equal attention to usability, aesthetics and cost, we create trade dress that is unique, visually engaging and unmistakably yours. 

We make your product easily discoverable at the retail level, while an attention to design reinforces brand identity when consumers interact directly with your product.

Great brands need great shots. Our in-house photography studio creates high quality images that match the feel and tone of your brand.

Our team willing to create advertising materials that are strategically informed by your brand identity, target audience, and competitive landscape, leading to high impact results.

The standards manual serves as a playbook for how your brand is presented to the world, ensuring brand recognition and synergy across all platforms and communication materials.

ACTIVATE

With years of experience and trusted booth design partners, we can help you show up and succeed at your next important trade show.

From finding the location and booking the talent, to catering and sending out press releases to industry media, we work with our trusted partners to create the right tone and setting for your event.

We create artful and engaging marketing mailers and other direct media to put your brand right in the hands of your audience.

 We create artful and engaging newsletters, marketing mailers and other direct media to put your brand right in the hands (and inboxes) of your audience.

We targeting your established and potential client base in the most effective way possible, and bringing the most receptive audience to you.

Our team of digital strategists are experts in maximizing searchability through multiple channels, ensuring you won’t be stuck on the second page of results.

We consider page experience, relevance, and target audience to create campaigns that are strategically solid, and impactful for sales, brand recognition and publicity.

We handle everything from initial posting to post-campaign reporting, serving as your one-stop-shop for all things digital and social media.

How Does The Process Work?

The complete process can take 1-2 weeks, depending on how long it takes for you to complete the revision rounds and approvals:

After you send us your brief, work plan (with dates) and a set of questions that will help us learn more about your brand to be able to design an ideal set of visual symbols.

Once we get these answers from you, we will conduct research and create two concepts. We will get back to you via email for concept approval. We will proceed to work on the concept of your choice.

You send back a first round of revisions. We work on it to reflect all needed corrections. We send it back to you for a second and final round of revisions.

We will create a  concept and submit it for your revisions and approval. You will be able to complete two rounds of revisions and the process is completed.