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Alivea Ultimate Branding Kit
We believe that every masterpiece including your brand requires a detailed process
General Branding Stats
82% of consumers feel more positive about a brand after reading customized content.
61% of people are more likely to buy from companies that deliver unique content.
94% of customers are likely to show loyalty to a brand that offers complete transparency.
73% of people prefer brands that personalize the shopping experience.
64% of women and 68% of men have felt an emotional connection with a brand.
Consistently presented brands are 3.5 times more likely to enjoy excellent brand visibility than those with an inconsistent brand presentation.
86% of consumers prefer an authentic and honest brand personality on social networks.
Over 90% of people would consider leaving their job if offered a position in a company with an outstanding corporate reputation.
77% of marketers feel branding is a crucial factor in future growth.
Source – Smallbizgenius
In the consumer society we live in, people are constantly bombarded with different products and services – from the moment they get up until they go to sleep, across different devices, and in real life. A young company emerging in such a tough market can find it difficult to establish itself.
And that’s where branding comes in. The primary purpose of branding is helping businesses stand out from the competition. Branding your company means sharing your brand values with customers and creating trusting relationships with them.
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Your brand is an expensive asset that should include the most business critical visual assets and information, such as where to find logos, how to use them, approved color palettes, typography styles, and other visual attributes.
